Finance

FA 100: CNBC ranks the top-rated financial advisory firms of 2020

Finding the right financial advisor to help with your financial needs and goals can be complicated.

There are so many things to consider. Many advisors use a big assets-under-management figure as a selling-point when marketing themselves to investors. However, AUM isn’t the whole story when a potential client is determining which firm is right for them.

To be sure, every financial advisor has his or her own area of expertise. Each will have a different investment strategy and planning approach and offer various services, including tax and insurance planning, debt management, retirement planning, saving for education and charitable giving.

A financial advisor can play a major role in helping clients grow and protect their wealth. The key is to find an advisor you trust, and it’s important to make sure he or she is someone who is a good match for you.

More from FA 100:
Advisor industry seeks to overcome lack of diversity
‘New normal’: Advisors adapt as pandemic changes client interaction
Technology is helping advisors meet customer challenges amid Covid-19

Many people, it has been said, spend more time planning their summer vacation than they do thinking about their financial situation. That’s alarming, when you consider the role money plays in your life. What’s more, amid this global pandemic, which has upended the U.S. and world economy, working with an advisor is more important than ever.

That’s why it is so important to find a financial advisor you trust.  To do so, it comes down to doing some research, interviewing several advisors and asking the right questions. Here are some questions you should pose to a prospective advisor:

  • How long have you been a financial advisor?
  • Are you a fiduciary?
  • Do you hold any professional certifications or designations?
  • What services do you offer?
  • What’s your investment strategy or style?
  • How are you compensated? And how much will I be charged for your services?
  • When, how and how often do you talk to clients?

The CNBC FA 100 celebrates those advisory firms that top the list when it comes to offering  comprehensive planning and financial services to help clients navigate their financial lives. The advisors at these firms assist in setting realistic financial and personal goals. And they will help a client stay on track to meet changing goals due to personal circumstances, and any life-changing events.

The CNBC FA 100 ranking takes into consideration factors beyond just AUM. The ranking is based on a proprietary methodology developed by CNBC in partnership with data provider AccuPoint Solutions. (View the methodology here.) It was based on data culled from thousands of advisory firms.

Tune in to CNBC’s “Halftime Report” at 12p ET today to see David Rea, President of Salem Investment Counselors, which earned the top spot on the CNBC FA 100 list for the second consecutive year.

2020 rank Firm TOTAL AUM YEARS IN THE BUSINESS ACCOUNTS UNDER MANAGEMENT 2019 rank
1 Salem Investment Counselors $ 1.7B+ 41 1,855 1
2 Dana Investment Advisors $ 6.5B 40 1,140 3
3 NewSouth Capital Management $ 2.3B+ 35 218 6
4 Montag & Caldwell $ 2.3B+ 44 275 2
5 Brandes Investment Partners $ 23.7B+ 32 7,618
6 Cincinnati Asset Management $ 2.9B+ 29 7,204 35
7 Emerald Advisers $ 2.2B+ 28 44 60
8 Tom Johnson Investment Management $ 1.4B+ 37 4,000 9
9 California Financial Advisors $ 1.3B+ 22 2,785 7
10 Richard C. Young & Co. $ 1.2B+ 31 681 10
11 Diversified Management $ 1.2B+ 26 1,509 19
12 Check Capital Management $ 1.2B+ 34 1,380 52
13 Gofen & Glossberg $ 5.1B+ 88 3,500 15
14 North Star Asset Management $ 1.8B+ 24 2,367 5
15 Gamble Jones Investment Counsel $ 1.6B+ 64 1,200 12
16 Parsons Capital Management $ 1.4B+ 26 1,600 37
17 Agincourt Capital Management $ 6.8B+ 21 356 17
18 D.F. Dent & Co. $ 7.6B+ 45 1,200 20
19 Woodley Farra $ 1.1B+ 25 953
20 Sol Capital Management $ 2.5B 33 914 23
21 Everett Harris & Co. $ 7.9B+ 50 634 44
22 Ferguson Wellman Capital Management $ 5.9B+ 45 878 28
23 Carret Asset Management $ 2.9B+ 57 2,200 14
24 Beacon Capital Management $ 3.2B+ 20 9,781
25 Luther King Capital Management $ 18B 41 3,000 24
26 Gillespie, Robinson & Grimm $ 1.3B+ 46 706 32
27 Pzena Investment Management $ 39.2B+ 24 252 34
28 Bowen, Hanes & Co. $ 3B+ 39 173 98
29 WCM Investment Management $ 42.6B+ 44 9,009
30 RNC Genter Capital Management $ 4.8B 51 4,477
31 Eubel Brady & Suttman Asset Management $ 1.2B+ 26 1,608 36
32 Heritage Investment Group $ 1.3B+ 27 1,802 42
33 David Vaughan Investments $ 3B+ 26 2,592 46
34 ZWJ Investment Counsel $ 2.5B 38 750 39
35 Fiduciary Management $ 23.4B+ 40 1,303
36 Zemenick & Walker $ 2B+ 33 219 30
37 Zevenbergen Capital Investments $ 4.2B+ 33 158
38 Hahn Capital Management $ 1.1B 31 121 86
39 Equius Partners $ 1B+ 36 1,513
40 Edgemoor Investment Advisors $ 1B+ 20 887
41 Southeast Asset Advisors $ 2.5B+ 25 1,066 26
42 Loring, Wolcott & Coolidge Fiduciary Advisors $ 9B+ 20 2,902 27
43 Guyasuta Investment Advisors $ 1.5B+ 37 1,200 18
44 Foundation Resource Management $ 1.2B+ 18 421 78
45 Bradley, Foster & Sargent $ 4.1B+ 26 1,514 31
46 Veritable $ 17.3B+ 16 3,462 25
47 The Burney Company $ 2B+ 35 4,233 53
48 Leavell Investment Management $ 1.9B+ 35 1,712 38
49 Schaper, Benz & Wise Investment Counsel $ 1B+ 28 797
50 Cadinha & Co. $ 1.7B+ 41 693 56
51 Sands Capital Management $ 44.6B+ 14 439 72
52 Oak Associates $ 1.8B+ 28 109 48
53 H.M. Payson & Co. $ 4.5B+ 166 4,529 43
54 Badgley Phelps Wealth Managers $ 3.4B 54 810 21
55 Clifford Swan Investment Counselors $ 3.2B+ 105 786 58
56 Roffman Miller Associates $ 1.7B+ 29 1,206 29
57 RTD Financial Advisors $ 1.2B+ 37 2,686 68
58 Foster & Motley $ 1.5B+ 23 2,719 51
59 Meritage Portfolio Management $ 1.8B 29 2,075 49
60 BKD Wealth Advisors $ 3.7B+ 22 4,775
61 Halbert Hargrove Global Advisors $ 2.5B 31 3,682 66
62 Sage Financial Group $ 2B+ 31 654 50
63 FBB Capital Partners $ 1.3B 33 800+ 69
64 Farr, Miller & Washington $ 1.8B+ 24 1,248
65 Lee Financial Company $ 1.1B+ 45 518 40
66 Beaird Harris $ 1.1B+ 24 2,406
67 Pittenger & Anderson $ 1.8B+ 25 1,356 71
68 Segall Bryant & Hamill $ 19.6B+ 25 4,396 70
69 Wilbanks, Smith & Thomas Asset Management $ 3.5B+ 29 4,319
70 Caprin Asset Management $ 1.3B+ 23 1,059 73
71 Meyer Capital Group $ 1B 38 2,000
72 Charles D. Hyman & Co. $ 1.3B+ 21 903 94
73 C.W. Henderson & Associates $ 3.8B 30 1,400 85
74 Brown Capital Management $ 13B+ 29 128
75 Sound Shore Management $ 4.4B+ 26 550 11
76 Timucuan Asset Management $ 2.1B+ 19 505 82
77 Oak Ridge Investments $ 1.1B+ 30 1,674 61
78 Investment Counselors Of Maryland $ 2.4B+ 18 57 83
79 Pinnacle Associates $ 6B 37 4,526
80 Henssler Financial $ 2B+ 33 1,055
81 Steele Capital Management $ 2.1B+ 24 3,586 67
82 Bridges Trust $ 6.1B 75 659
83 Anchor Capital Advisors $ 3.2B+ 28 4,192 65
84 JMG Financial Group $ 3.4B 36 3,202 62
85 Lee, Danner & Bass $ 1.2B 32 800 79
86 Bailard $ 3.8B+ 51 1,975 54
87 SFMG Wealth Advisors $ 1.5B+ 25 589 57
88 Pinnacle Advisory Group $ 2.1B+ 27 5,840 80
89 Summit Financial Strategies $ 1.3B+ 21 4,213 75
90 Palisade Capital Management $ 3.9B+ 30 1,083
91 Sullivan, Bruyette, Speros & Blayney $ 4.5B 30 1,110
92 Conrad Siegel Investment Advisors $ 6.1B+ 18 691 74
93 Index Fund Advisors $ 4B+ 20 6,519 76
94 Legacy Wealth Management $ 1.5B+ 38 3,324
95 Sheaff Brock Investment Advisors $ 1B+ 19 885
96 Pillar Pacific Capital Management $ 1.2B+ 21 411
97 Bedel Financial Consulting $ 1.4B+ 19 3,950
98 Provident Trust Company $ 4.3B+ 21 1,226 88
99 E. S. Barr & Co. $ 1.3B 28 814 100
100 Mason Investment Advisory Services 8.3B+ 38 790

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